About the Brand
Beats by Dr. Dre (Beats) is probably one of the leading audio brands in the wireless headphone industry. The company was founded by rapper, Dr. Dre and Interscope Geffen A&M Records chairman, Jimmy Iovine in 2006. In July 2014, Beats was acquired by Apple Inc. and became one of Apple’s prominent subsidiaries. This American company’s headquarters is in Culver City, California, US.
Beats’ mainly focuses on headphone and speaker production. Their very first product line was made in cooperation with the Monster Cable Products.
In 2014, the company continued to develop and extended its market with the establishment of Beats Music. It’s the company’s subscription-based streaming service. They then continue to produce high-quality wireless audio devices, specifically wireless headphones where various famous personalities have endorsed.
Through its premium consumer wireless headphones, Beats has produced possibilities of high-quality sound entertainment. With their custom and fashionably-designed wireless headphones, their users can use their products according to their style. The audio brand’s continued success brings a whole new music entertainment and listening experience to music enthusiasts worldwide.